Black Enterprise TechConneXt is the intersection of innovation, technology, entrepreneurship, diversity recruitment and networking. For the third consecutive year, Black Enterprise brought together over 600 professionals from the tech industry to discuss emerging technologies, showcase innovation and share thought leadership on the African American landscape of tech. Toyota served as a presenting sponsor of the summit and student HBCU student Hackathon.
I created the event strategy, hired and provided direction to a video production crew and live posted on Facebook and Twitter during the summit, focusing on the student Hackathon and Toyota sponsored talks. I also tapped serial entrepreneur, marketer & influencer Everette Taylor to interview conference speakers including Nick Caldwell, VP of engineering at Reddit and build buzz around the launch of the 2018 Camry.